Head-To-Head: Pittsburgh’s Brunner Vs. Arizona’s E.B. Lane

Thursday, Feb 5 2009
Brand and Creative and Interactive and User Generated Content
Frank Compton, Chief Creative Ambassador

What do you do when the Super Bowl title is not enough? When you want more competition, more reasons to watch the game and even more reasons to talk about it the next day … and the day after …Well, if you’re an advertising agency in Pittsburgh like Brunner, you go head-to-head with an agency in Phoenix (E. B. Lane) to see who’s got the chops to survive the game and land on top. As die-hard football fans, Brunner and E.B. Lane took Super Sunday festivities to the next level by hosting a joint post-Super Bowl ad survey.

You can view my complete take on the interesting results on MediaPost and please feel free to join in with your perspective by commenting below — we’d love to hear your thoughts.

One Response to “Head-To-Head: Pittsburgh’s Brunner Vs. Arizona’s E.B. Lane”

  1. Scott Morgan Says:
    February 9th, 2009 at 6:06 pm

    Just got back yesterday from EB Lane’s offices in Phoenix and they were very good sports about the whole Super Bowl thing — including upholding their part of the bet that we made which requires the agency in the losing team’s city to stand in front of their office building waving the opposing team’s colors. On Tuesday, the staff at EB Lane will be photographed waving Terrible Towels in the heart of Phoenix. Let’s see, where might we post that…???

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